Packaging and Merchandising Design / Project 1: Uncle Jeff Kombucha Label Redesign
27/10/2025 - 03/11/2025 (Week 06 - Week 07) Aveline Kristie / 0372310 Packaging and Merchandising Design / Bachelor of Design (Honours) in Creative Media / School of Design Project 1: Uncle Jeff Kombucha Label Redesign TABLE OF CONTENTS 1. Lectures 2. Instructions 3. Tasks 4. Feedback 1. LECTURES Fig 1.1 Week 3 Lecture Fig 1.2 Week 4 Lecture 2. INSTRUCTIONS 3. TASKS Project Brief Fig 3.1 Project Brief PDF, Week 5 (20/10/2025) Fig 3.2 Uncle Jeff Kombucha Original Label Design, Week 5 (20/10/2025) 1. Visual References & Sketches To start, I begin by searching for visual references, colour scheme, and typography. I decided to go with Nutmeg for my kombucha flavour label design. Since I decided to go with a rustic traditional design style, I feel that nutmeg is a good choice for the flavour. Fig 3.3...